“Very peri” also known as Pantone 17-3938 is the official colour of the year 2022, as described by Pantone.com, the website for the design industry colour gurus.
from their site: “We are living in transformative times. PANTONE 17-3938 Very Peri is a symbol of the global zeitgeist of the moment and the transition we are going through. As we emerge from an intense period of isolation, our notions and standards are changing, and our physical and digital lives have merged in new ways. Digital design helps us to stretch the limits of reality, opening the door to a dynamic virtual world where we can explore and create new color possibilities. With trends in gaming, the expanding popularity of the metaverse and rising artistic community in the digital space PANTONE 17-3938 Very Peri illustrates the fusion of modern life and how color trends in the digital world are being manifested in the physical world and vice versa.”
They describe “very peri” as courageous and encouraging, and will help accept the changing world with open arms and an embrace. “opening us up to a new vision as we rewrite our lives.”
Well, I say how “Very peri” indeed!
embracing blues with a taste of violet and red, “very peri displays a spritely, joyous attitude and dynamic presence that encourages courageous creativity and imaginative expression.”
over these past tumultuous years, I can say that this is a colour that will truly define 2022, as some of the most inspiring moments come from our societal embracing of diversity (despite the contrarian political posturing in our media) and the embracing of the future (Non-fungible tokens as a quick example).
let’s move forward with hope my friends! here’s to a “very peri” 2022!
